World Economic Forum
Intergenerational Foresight: An Approach for Long-Term Responsibility in Governance
Cómo el pensamiento de largo plazo y la mirada intergeneracional mejoran la gobernanza y la toma de decisiones.
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Demographic Intelligence
Research, intelligence and learning to lead demographic change.
We produce research, analysis and insights to help organizations understand how longevity and declining birth rates are transforming talent, markets and the economy.
The Shift Report 2026Demographic change demands
Demographic change demands
a change of rules
THE SHIFT Report 2026 · The Great Mismatch analyzes how longevity, declining birth rates and shifting age structures are impacting organizations, markets and the workforce.
Drawing on data, applied research and organizational evidence, the Report identifies the main mismatches already emerging and the decisions organizations should start making.
Download the Report →
NewsletterIn all the noise,
In all the noise,
the signals that matter.
The Shift Signals
Every month, receive the 10 signals leaders should be watching. Trends, research and insights reshaping talent, markets and finance.
+2,000 leaders already receive The Shift Signals.
Insights
Intelligence in real time.
Analysis, trends, interviews and perspectives on how demographic change is transforming organizations and markets.
Featured articles
Opinion, analysis, interviews and expert contributions.
Talent and Work
Liquid Careers, Rigid Organizations: The Mismatch Few Are Looking At
Careers are changing faster than organizations. We live longer, birth rates are declining, and professional paths will be increasingly long, multiple, and non-linear. Without...
Talent and Work
88% already use AI. Why do only 6% see results?
88% of companies already use artificial intelligence, but only 6% reportedly see a real impact. The gap doesn't seem to be in the technology, but in the organizations t…
Talent & Work
The Silver Advantage in the Age of Artificial Intelligence
AI doesn't automatically replace experience: it can amplify it. Evidence shows that organizations capture more value when artificial intelligence tools reach those who deeply know…
Demographic Intelligence
In Argentina, fertility dropped to 1.2 children per woman: what can companies do?
In Argentina, fertility has dropped to 1.2 children per woman, yet 57% of people aged 18 to 45 want or would have liked to have more children. The gap doesn't seem to lie solely…
Generational Integration
The Mismatch of Generational Islands
For millennia, humanity lived under a "boring" demographic regime of high birth rates and short lifespans. However, the demographic transition (the shift from high mortality and…
Talent and Work
The network that can sustain a 60-year career
For decades, much of our professional lives was organized around a relatively predictable logic: study, enter an industry, grow within it, accumulate experience, and retire.
Demographic Intelligence
Europe changes the rules: demography is now an economic priority
Europe has just taken a step that marks a paradigm shift: demography is no longer just a social challenge, it has become a strategic priority. The European Commission proposes…
Demographic Intelligence
The Great Mismatch: The biggest challenge of our time is not AI, but demographics
The greatest challenge organizations face today is not solely artificial intelligence or digital transformation, but demographic change. We are living longer, fewer children are…
Markets & Consumption
The Shift opens its Colombia Chapter to drive demographic intelligence in the region
The Shift announces the opening of its Colombia Chapter, led by Cecilia Illonka Pinzón, co-founder of B2Grow, with the goal of strengthening a local and regional agenda in the…
Demographic Intelligence
Getting Rich Before Getting Old: The Secret to Productivity
Aging is not Argentina's main economic problem: the real challenge is low productivity.
Talent and Work
Workday Case: AI doesn't invent biases. It learns them.
A U.S. federal judge has just allowed a lawsuit against Workday, one of the world's most widely used Human Resources platforms, to proceed as a class action.
Talent and Work
From sustainable leadership to regenerative leadership
For years we talked about sustainability. Today, a more ambitious concept is gaining momentum: regenerative leadership
Technology
Singapore: AI can no longer be thought of without demographics
"... future competitiveness will not depend solely on incorporating new technologies, but on ensuring that workers of all ages can use them and adapt to them."
Public Policies
Singapore: Five signals from the World Ageing Festival
While much of Latin America still perceives demographic change as a distant challenge, countries like Singapore are already redesigning their economy, labor market, healthcare…
Demographics
The next competitive advantage will be thinking beyond the next semester.
“...broadening generational diversity within anticipation processes, incorporating multiple perspectives, and evaluating decisions by considering not only their immediate…
Wellness Revolution
Youth is no longer the Holy Grail: the cultural shift brands cannot ignore.
“Longevity is no longer a stage of life. It is becoming a life project. If people live longer and go through multiple personal and professional reinventions, the way they consume…
The Shift
From Silver Economy Forum to The Shift: why we decided to rebrand
The Shift is no longer just an annual forum, but has evolved into an ecosystem.
Financial Architecture
Pension reform: A longevity system for the 21st century
Pension reform needs a fresh perspective: moving past debates solely around retirement age to design a longevity system built for the 21st century.
Markets & Consumption
From anti-aging to longevity
From Lancôme to Sephora: the longevity economy is moving from a trend to a strategic priority.
Public Policy
The UN and the Age of Longevity
The UN's historic opportunity: to stop talking about old age and start talking about longevity.
In the media
Where the conversation is showing up.
Punto BizPress
We are getting older and major changes are coming, but little action is being taken
Falling fertility rates impact work, consumption, and caregiving, but precautions are lagging behind.
October 2026Read on Punto Biz →Cadena 3Press
Births are falling and longevity is growing: "It demands our attention and planning"
Specialist Andrea Falcone analyzed on Cadena 3 Rosario how population aging impacts pensions, work, and health. She also warned about the difficulties young people face and proposed integrating generations.
September 2026Read on Cadena 3 →Ambito FinancieroPress
Less than 5% of the Silver Generation was hired in the last year: their challenges and the need to value the career path of those +50
Voices highlighted age biases. They also stressed that their experience can make them agents of change and that technology is cross-cutting for the entire workforce.
September 2026Read on Ambito Financiero →La NaciónPress
“The Great Mismatch”: the effect of longevity and why it’s so difficult to change habits to extend overall good health
A meeting addressed the consequences and challenges of demographic transition; the case of an app that proposes walking: who are the ones who join the most
September 2026Read on La Nación →InfonegociosPress
HOW DO GENERATIONS CONSUME? + we talk about the Fintech Meetup + CAMARCO CÓRDOBA
September 2026Read on Infonegocios →InfobaePress
The Shift Report: New longevity impacts the world of work, but organizational adaptation lags behind
Extended active life requires new learning solutions and institutional adjustments to support more complex career paths
September 2026Read on Infobae →Radio ZónicaPress
COFFEE WITH LUBER | WE CHAT WITH MELINA YANULIS, MONICA ROQUE, RODOLFO GUTIERREZ SILVA AND ISABEL LOVRINCEVICH
September 2026Read on Radio Zónica →iProupPress
Argentina ranked last in a key ranking on the use of AI at work
The country ranked last among 28 analyzed economies in terms of AI adoption, with a utilization level of less than 10%
September 2026Read on iProup →El CronistaPress
Young Talent Is Scarce, Yet 8 Out of 10 Companies Hardly Hire Professionals Over 50
Declining birth rates and aging necessitate extending professional careers, but the market still doesn't support this continuity for the silver generation.
September 2026Read on El Cronista →Radio MileniumPress
Dr. Andrea Falcone on "Monday Can Wait"
We live longer, work more years, and for the first time, up to five generations coexist within the same company. Are organizations prepared for this change?
September 2026Read on Radio Milenium →ForbesPress
Fewer Births and Longer Lives: How to Face the Demographic Change Forcing Companies to Redesign Their Business
Falling birth rates and increasing longevity are advancing at the same time that artificial intelligence is transforming employment. What challenges does this scenario pose for companies and why they will need to redesign their talent, training, and business strategies.
September 2026Read on Forbes →Radio 10 CórdobaPress
Almost 83% of companies rarely hire workers over 50 despite longer careers
An international report revealed that 82.5% of companies hired fewer than 5% of people aged 50 or older in the past year, even as life expectancy and working lives continue to expand. The data is part of THE SHIFT Report 2026, which will be presented on September 15 in Buenos Aires.
September 2026Read on Radio 10 Córdoba →Learning
Turn intelligence into capabilities.
Executive programs, workshops and learning experiences designed to help leaders and organizations translate demographic intelligence into strategic decisions.
Featured reports
Research and data for decision-making.
A curated selection of reference reports and publications from universities, international organizations and research centers. We always link to the official source.
BID Lab
Growth and the Demographic Turn: Development Finance in an Age of Far-Reaching Population Change
Cómo la caída de la natalidad y el envejecimiento redefinen el financiamiento del desarrollo en América Latina y el Caribe.
Ver informe oficial →
OECD
Pensions at a Glance 2025: OECD and G20 Indicators
Indicadores comparados de sistemas de pensiones y años de vida esperados tras la salida del mercado laboral.
Ver informe oficial →
Research propioThe Shift · AlmaTrends · Guillermo Oliveto
Gen Silver — Over 50: «El secreto mejor guardado»
Investigación propia sobre los mayores de 50: consumo, identidad y poder de una generación subestimada.
Ver el research →
World Economic Forum · Mercer
Longevity Economy Principles: The Foundation for a Financially Resilient Future
Principios para una economía preparada para vidas más largas y financieramente resilientes.
Ver informe oficial →
Stanford Center on Longevity
The New Map of Life
Marco para repensar educación, trabajo y salud en vidas de 100 años.
Ver informe oficial →Change through Art
Data explains change. Culture helps us imagine it.
Major social shifts are often first understood through stories, images and experiences before statistics. This section gathers artistic and cultural initiatives exploring how longevity, work and intergenerational relationships redefine our societies.
Art · Experience
The Hive Mind
Together with floral artist Belén Lozano, a participatory installation: hundreds of people contributed a flower to a large honeycomb. The future as a collective construction.
Art · Video
Redesigning Futures: When Art Opened Summit 2025
Alongside Dixi Group, a performance piece opened the Silver Economy Forum LATAM 2025: the story of a bee, a flower, and the search for purpose to imagine a longer life.
Art · Video
Milo Lockett imagines a new narrative about age
At the Silver Economy Forum 2024, Milo Lockett created a 12-meter artwork about the Silver Generation that came to life with mapping and music in an intergenerational experience.
Membership
What's included in membership?
Access to exclusive research, The Shift Signals, executive programs, events, reports and a community of leaders who share one question: how to prepare for the new demographic reality.
01Research
Original research on talent, markets and demographic change to anticipate trends and opportunities.
02Insights
Analysis, interviews and perspectives that turn complex signals into concrete decisions.
03The Shift Signals
Exclusive briefings, emerging trends and strategic signals curated for members.
04Reports Library
Access to a curated collection of research, benchmarks and global reference publications.
05Executive Programs
Training, workshops and certifications to build capabilities for demographic change.
06Exclusive Events
Preferred access to gatherings, conversations and experiences with leaders in The Shift network.
07Community
Connection with organizations, experts and peers building responses to demographic change.
Membership
Turn demographic intelligence into competitive advantage.
The Shift membership brings together research, insights, learning, events and a community of leaders to help organizations understand and respond to demographic change.
Access membership →